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KEDAR CRM
Introduction

Customer Relationship Management (CRM) is becoming more and more the vital king pin of today business environment. As the cost of marketing is ever increasing, it is becoming imperative to keep in touch with the existing customers and the potential customers. The CRM data bank management needs special attention and must be handled with care and utmost attention.

The application also provides a direct search into standard search engines to get further details on the client for future reference.

The various CRM elements include:

  • Customer Database management
    The CRM database management include standard data organization, searching, integration with email and SMS and also glancing the current status of the customer

  • Visits and meeting management.
    This sub module handles collection of visit details with the customer by the sales force and a single point data facilitates better co-ordination of activities across salesmen.
     
  • Document management
    The document management ensures that the pertaining documents such as quotations, drawing and other correspondence can be preserved and retrieved electronically there by improving the overall productivity of the organization
     
  • The CRM is seamlessly integrated into the KEDAR financial management there by the current business status and the financial transactions can be retrieved in real-time.
 

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